“Concentrated power has always been the enemy of liberty.” -Ronald Reagan
Who would control this national marketing campaign? Who would make the decisions? How would these decisions be made?
There are three alternatives. The first is that an existing association like ANLA makes this happen under their umbrella. The second is that a new association is created specifically for management of this campaign. The third, which is what either one would likely end up becoming in the end, is that some advertising firm would really make all the decisions for us and we’d just foot the bill.
I have really very little to say about this, other than that I hope I get a seat at the table and the opportunity to influence the outcome. Probably you hope for the same. What do you think? Who should have the power?